Cookie Policy

On this website, we collect and use information as described in our Privacy Policy. One of the ways we collect information is through technology called "cookies." At pasttheridge.com, we use cookies for several purposes.

Past The Ridge is a trading name of Kinaura Life LLC, 2093 Philadelphia Pike #7583, Claymont, DE 19703, United States. You can reach us at hello@pasttheridge.com.

A "cookie" is a small piece of text stored in your browser (such as Google Chrome or Apple Safari) when you visit most websites.

Cookies don't typically store sensitive information about you, such as credit card or banking details, photos, or personal identifiers. The data they store is technical in nature — statistics, personal preferences, content personalization, and similar information.

The first time you visit our website, you'll see an interactive cookie preference banner. Through this banner, you're free to accept all cookies, decline non-essential ones, or customize your preferences by category. You can change your choices at any time through the cookie settings panel available in the footer of this website.

Opt-out of sale/sharing. Under the California Consumer Privacy Act (CCPA/CPRA) and similar state privacy laws, you have the right to opt out of the "sale" or "sharing" of your personal information for cross-context behavioral advertising. You can exercise this right at any time through our cookie preference panel.

Global Privacy Control (GPC). We honor the Global Privacy Control browser signal as a valid request to opt out of the sale or sharing of your personal information, where applicable.

Google Consent Mode v2. If our Google Analytics property has Google Signals enabled, our banner implements Google Consent Mode v2, ensuring that if you decline advertising or personalization cookies, we send Google the signals ad_user_data=denied and ad_personalization=denied.

Revoking consent. You can change or revoke your cookie preferences at any time through the cookie settings panel, accessible from this website's footer.

What types of cookies are there?

Technical cookies. The most basic type, used to distinguish human visitors from automated traffic, recognize anonymous versus logged-in users, keep your cart, and perform other tasks essential to running any online store.

Analytics cookies. Collect information about how you browse the site, the sections you use most, products you view, time of day, language, and similar data.

Advertising cookies. Show you ads based on your browsing behavior, country, language, and similar factors.

Cookies that require your opt-out vs. cookies that don't

Strictly necessary cookies — required for the website to function or to deliver a service you've specifically requested (such as keeping items in your cart) — are not subject to opt-out, since they don't involve selling or sharing your data. Analytics and advertising cookies are subject to your right to opt out of sale/sharing under applicable state privacy laws.

What cookies does this website use?

This website runs on Shopify and uses first-party and third-party cookies. Below is the full inventory of cookies installed, organized by category.

1. Technical and strictly necessary cookies

These cookies are essential to allow communication between your device and our network, or to provide a service you've specifically requested (such as your shopping cart). They are set by our e-commerce platform, Shopify Inc.

Provider / Source

Cookie name

Specific purpose

Duration

Shopify Inc.

_secure_session_id

Maintains your secure browsing session and checkout state.

24 hours

Shopify Inc.

cart, cart_ts, cart_ver

Keeps the items in your shopping cart between pages and visits.

2 weeks

Shopify Inc.

_shopify_essential

Runs core store functions that cannot be disabled.

Session

Shopify Inc.

_tracking_consent, _cmp_a

Stores the cookie preference choices you made in the banner.

1 year

Shopify Inc.

keep_alive

Associates your session with the correct region and keeps it alive.

30 minutes

Shopify Inc.

localization

Remembers the country and currency you are browsing in.

1 year

2. Analytics and measurement cookies

These help us understand how visitors use the store so we can improve it. They do not identify you personally.

Shopify analytics. Our platform measures visits, pages viewed, and purchases so we can see which products and pages work.

Microsoft Clarity. We use Microsoft Clarity, a service provided by Microsoft Corporation, to record anonymous session replays and heatmaps. This lets us see where visitors click, how far they scroll, and where they get stuck. Clarity masks text entered into forms by default, and we do not use it to identify individual visitors. Microsoft's privacy statement: https://privacy.microsoft.com/privacystatement

Google Analytics. If enabled on this store, Google Analytics, a service provided by Google LLC, helps us analyze aggregate traffic and behavior. If Google Signals is enabled on our account, collected information may be linked in aggregate form to your Google user profiles under Google's own privacy policies.

Provider / Source

Cookie name

Specific purpose

Duration

Shopify Inc.

_shopify_y

Anonymous identifier used by Shopify analytics to recognise unique visitors.

1 year

Shopify Inc.

_shopify_s

Tracks the current visit for Shopify analytics.

30 minutes

Shopify Inc.

_shopify_sa_t, _shopify_sa_p

Records the marketing source that brought you to the store, for attribution.

30 minutes

Microsoft Corporation

_clck

Links your session replays to one anonymous Clarity user ID.

1 year

Microsoft Corporation

_clsk

Groups the pages of a single visit into one session replay.

1 day

Microsoft Corporation

CLID

Identifies the Clarity project the data belongs to.

1 year

Microsoft Corporation

MUID, SM, ANONCHK

Microsoft identifiers used to recognise devices and check data quality.

Up to 13 months

Google LLC

_ga

Anonymous unique identifier used to distinguish unique visitors.

2 years

Google LLC

_ga_*

Maintains and tracks session state and events performed on the site.

2 years

3. Behavioral advertising and social media cookies

These cookies collect behavioral information based on browsing habits, allowing us to build a profile used to show personalized ads on social media and third-party platforms. Social media cookies may also be stored in your browser when you use share buttons on this site.

They are only installed if you expressly accept advertising cookies in the preference panel.

Provider / Source

Cookie name

Specific purpose

Duration

Meta Platforms, Inc.

_fbp

Meta pixel used for conversion tracking, campaign optimization, and remarketing on Facebook and Instagram.

3 months

Meta Platforms, Inc.

fr

Used by Meta to deliver, measure, and improve the relevance of ads based on your profile.

3 months

Google LLC

NID, IDE (DoubleClick)

Records a unique ID to show personalized ads across Google services or sites within its display network.

6 months / 1 year

TikTok Technology Ltd.

_tt_enable_cookie, ttwid

TikTok Ads pixel that measures ad campaign performance and builds audience segments.

1 year

Meta (Facebook) Ads — additional detail. Meta Ads conversion tracking is a statistics service provided by Meta Platforms, Inc. that connects data from Meta's advertising network with actions taken on this site. The Meta pixel tracks conversions attributable to ads on Facebook, Instagram, and Audience Network. This website may also use Meta's social plugins, which can allow your browser to connect directly to Meta's servers. For more information and how to opt out: https://www.facebook.com/help/cookies and https://www.facebook.com/privacy/explanation. You can revoke your consent at any time at https://www.facebook.com/settings?tab=ads.

Google Ads and DoubleClick — additional detail. Google uses cookies such as NID or OGP to personalize ads shown across Google services. Information about your use of our site, including your IP address, may be transmitted to and stored by Google, though this does not personally identify you unless you're signed in to Google. More information: https://policies.google.com/privacy. Google DoubleClick conversion cookies are not used for personalized ad targeting and persist for 30 days only.

TikTok Ads. This is a remarketing service provided by TikTok that allows us to build campaign structures with different ad groups and targeting. Data collected is subject to this policy.

4. Email and customer messaging cookies

If you sign up to our email list, our email platform may set a cookie so we can recognise you and avoid showing you the same sign-up form repeatedly, and so we can measure which emails lead to a visit.

Provider / Source

Cookie name

Specific purpose

Duration

Email marketing platform

__kla_id or equivalent

Identifies a subscriber so forms are not shown twice and email clicks can be attributed.

2 years

Managing, blocking, and deleting cookies

You can control the cookies installed on your devices at any time. You can revoke consent already given, delete cookies already stored, or block the installation of these tracking technologies.

1. Through this website's preference panel

This website's preference banner remains accessible at all times through the Cookie Settings link in the footer. From this panel, you can turn analytics, advertising, and third-party cookies on or off individually, without needing to change your browser's general settings.

2. Through your browser settings

Most common browsers let you view installed cookies, block them generally or for specific domains, or delete them entirely. Official guides are available for Google Chrome, Mozilla Firefox, Microsoft Edge, Apple Safari on Mac, Apple Safari on iPhone and iPad, and Opera.

Please note: blocking or disabling all cookies through your browser (including strictly necessary ones) may affect the website's proper functioning — limiting features such as keeping your session active, remembering your preferences, or completing your order correctly.

More information about cookies

You can learn more about cookies and online tracking at http://www.aboutcookies.org/, or review the Federal Trade Commission's consumer privacy resources at ftc.gov. California residents can find more information about their rights at the California Privacy Protection Agency (CPPA).

If you'd like more control over cookie installation, you can install browser extensions known as "Do Not Track" or Global Privacy Control tools, which let you choose which cookies to allow.

This Cookie Policy was last updated on 10/18/2026